What Is Portal Software

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Updated: May 04, 2022

What is portal software? - Definition from WhatIs.com

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TechTarget is an American company which offers data-driven marketing services to business-to-business technology vendors. It uses purchase intent data gleaned from the readership of its 140 + technology focused web sites to help tech vendors reach buyers actively researching relevant IT products and services.

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The TechTarget network of technology-specific websites give you access to industry experts, independent content and analysis.

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Priority Engine puts your lists in order of priority based on buying intent factors. Those factors are things like, recent research activity, number of people at the account who are researching, the technologies they're researching, and the level of engagement with your website or marketing content.

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The numbers are staggering. The process starts with TechTarget's 19 million registered opt-in members. The company has a deep content footprint—it produces about 75,000 pieces of content annually across 10,000 topics.

2. Capterra.com